LVMH strategic analysis :: essays research papers

Challenge statement: â€Å"Despite worldwide softness in the sale of luxury goods, LVMH has cemented its position as the world’s largest and most profitable player in the category. To stay there it must keep its customers loyal and its brand strong and find new markets worldwide† (Hazlett C. 2004). That is why in its mission they state to represent the most refined qualities of Western â€Å" art de vivre† all around the world. Their objective is to be the leader in the luxury market, continuing to transmit elegance and creativity. This poses some major challenges, the main one is to keep being the leader in the luxury market through a sustainable growth. The main problem to achieve it is the high dependency on three main countries, France, Japan and USA. This becomes a threat because if there is an economic downturn in one country it affects LVMH directly that is why. ANALYSIS Financial analysis. LVMH founds itself in a stable financial situation. Being positioned as the market leader they have better financial results than the rest of the competitors. Although the sales results for 2004 were under the industry’s average the overall performance over the last 5 years was 3% higher then the industry. It is important to note that the major owner of the company’s capital is present CEO Bernard Arnault with 47.52% of the control of the company with 64% of voting rights. This may have an Important impact in the overall performance and operating decision taken in the company. Marketing system After a 4 P analysis of the company one found that it found itself in a luxury market where product quality and constant innovation are key points for the success. That is why the production process and its design can take even months. Product line is extensive however it is only conformed of high priced products. Price in this case is a guarantee of the quality present in the product. Moreover, high pricing represent an element of differentiation that the customer appreciates. However this is not a setback, LVMH has managed to have world wide presence and success. To accomplish it its selective retailing division is of high importance. Nevertheless, promotion posses the major challenge since its through this that the image of the product its transmitted that is why the company poses a major part of its budget in this section. It is Important to note that the percentage allocated is higher than those of most competitors.

A Rose for Emily Summary

Faulkner beautifully illustrates the morbid parallelism between Emily’s father and the house that imprisoned her. Both were controlled and manipulated by the very being that would eventually destroy them. Faulkner strategically places the home of the Grierson’s, on what was once consider a prestigious street in the crumbling, overcrowded town of Jefferson. Here, both monuments of the past are forced to maintain a dignified facade of sanity among an ever-changing society. There are two interpretations to be made in understanding the motive and meaning behind Emily murdering Homer Barron, in â€Å"A Rose for Emily†. The first motive deals with the personal revenge Emily seeks towards her father, the second being towards the town of Jefferson who scrutinized her and critically analyzed everything she did. The death of Emily’s father set in motion a diabolically evil scheme to seek the ultimate revenge on the patriarchal society of Jefferson, which controlled and ultimately claimed her sanity. Her revenge began with her father whom she hated for denying her the privilege of having a normal and successful woman’s life. Emily’s hatred began to fester within the depths of her soul as a young child, dominated by a father who concluded that no male figure was good enough to inherit the status of courting or marrying a Grierson. Emily became emotionally tormented by the very thought of being a spinster and having no other male figure to love, besides her controlling father. The growing resentment continued as she became older and perspective suitor’s appeared at the front door, ultimately to be chased away with a horsewhip. Although the violence is apparently outward-the upraised horsewhip against the would be suitor- the real object of it is the woman-daughter, forced into the background and dominated by the phallic figure of the spraddled father whose back is turned on her and who prevents her from getting out at the same time that he prevents them, suitors, from getting in. † (560). Emily was a caged animal, imprisoned by her controlling father, in a circus whose master manipulate s all of the animals’ movements, emotions, and physical appearance by a carefully illustrated system of rewards and punishments. Emily’s’ rewards, according to her father, was that she be portrayed to the towns people as â€Å"a slender figure in white† too pure for the stains of any human being to corrupt what he, the father, masterfully created. Emily’s punishment was that she would eventually be revered as an untouchable figure who’s every action or movement would be analyzed by the town of Jefferson. It wasn’t until that fateful day, the death of her father, when Emily was finally able to outwardly express her revenge upon the very first male who suppressed her emotionally and physically, by not giving him the proper burial a Grierson deserved. Instead, she was able to experience, first hand, the feeling of triumph over watching her so-called beloved father rot before her very eyes, the sweet revenge of a twisted character. Emily cleverly denied to the town’s people that her father died in order to secretly express her future intention of revenge towards the town of Jefferson by not letting them, the residents, immediately dispose of his decrypted and decaying body. â€Å"She told them that her father was not dead. She did that for three days, with the minister calling on her, and the doctors, trying to persuade her to let them dispose of the body. Just as they were about to resort to law and force, she broke down, and they buried her father quickly. †(27). â€Å"Because she is Miss Emily Grierson, the town invests her with that communal significance which makes her the object of their obsession and subject of their incessant scrutiny†¦ the town is able to impose a particular code of behavior and to see her in failure to live up to that code an excuse for interfering in her life. (560). The result of the towns interfering adds fuel to her fire to seek the revenge for interfering in her life and being so critical of every movement that she makes. The most significant diabolically evil plan Emily sought was the revenge on the patriarchy society of Jefferson, which no one would be able to comprehend the magnitude of the murder of Homer Barron. After the death of her father, the townsme n felt pity for her and claimed that leaving her the decrypted; decaying housing structure was a way of knocking her off the pedestal and becoming more humanized. The patriarchal society outwardly expressed their need to watch over and care for the lonely spinster who they concluded incapable of providing for her financially. Colonel Satoris, the eldest patriarch of Jefferson, fabricated a story to justify why the town remitted her taxes, claiming that it was from a financial loan her father provided for the town many years ago. The motive for the murder of Homer Barron was for Emily, on her deathbed, to gain the last laugh at a town that scrutinized and critiqued her yet never came to understand why she acted and lived as she did. Another motive for the murder of Homer Barron was to prove to the patriarchal society of Jefferson that even though she, Emily, could not â€Å"persuade him to marry her† (535). Due to his perversions, she may still succeed in controlling Homer if her were dead. No one would be able to take that secret love she had for Homer away even though he would never reciprocate it the same way because of his alternative lifestyle. Homo Homer was an embarrassment to Emily, because for the first time ever she was free love someone, and he turned out to love young men more than women. This humanizes Emily even more and in turn it helps explode the decades of manipulation and control she receives at the hands of her father. She had a perfect plan; no one in the town of Jefferson would ever believe that Emily, being a real lady â€Å"to forget noblesse oblige—without calling it noblesse oblige† (535). â€Å"Emily is exempted from general indictment because she is a real lady-that is, eccentric, slightly crazy, obsolete, a â€Å"stubborn and coquettish decay†, absurd but indulged; â€Å"dear, inescapable, impervious, tranquil, and perverse†; indeed, anything and everything but human. (561). Who would believe she would have murdered someone in order to have their love. â€Å"A Rose for Emily† is taken from a morbidly crepitated point of view where an author obviously is hiding many deep dark secrets within his past without bluntly coming out and exposing it to the rest of society. Faulkner disguises his own tragedies from his past t hrough the story to give himself a sense of personal release from his own personal bondage. â€Å"A Rose for Emily† is utilized as a clever way for William Faulkner to disguise his own slide from sanity.

Cell Membranes Of Proteins And Proteins Essay - 1707 Words

CHAPTER ONE INTRODUCTION Cell membranes of eukaryotes are complex structures, comprised of a highly regulated heterologous distribution of lipids and proteins (Hanada, 2010). This distribution is determined to some extent by the location and topology of lipid synthases, and results from the trafficking of proteins and lipids (Hanada, 2010). Within the cell, transport vesicles and tubules mediate trafficking by loading desired sets of proteins at one organelle and delivering them to the subsequent (Hanada, 2010; Kumagai et al., 2005). Lipid influx routes such as the endocytosis of membrane lipids add further to the diversity (Hanada, 2010). The result is an asymmetric distribution of protein and lipid types across the membrane bilayer (Hanada, 2010). Ceramides are an example of a family of cellular lipids (Yasuda et al., 2001). Ceramides are synthesised at the endoplasmic reticulum from precursor compounds and are transported to the Golgi apparatus for conversion into one of the several sphingolipids (Yasuda et al., 2001). The transport of such compounds is highly selective if not specific (Kumagai et al., 2005; Yasuda et al., 2001). Inhibiting transport is a useful tool in investigating the role of substrates (Yasuda et al., 2001) and makes an attractive target for biochemical manipulation of the cell (Ueno et al., 2001). Intracellular trafficking of ceramides is highly regulated. Two ceramide transport pathways have been identified (Kumagai et al., 2005). The first isShow MoreRelatedCell Membranes Of Proteins And Proteins Essay2060 Words   |  9 PagesChapter One - Introduction Cell membranes of eukaryotes are complex in structure, comprised of a highly regulated heterologous distribution of lipids and proteins (Hanada, 2010). 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The main difference being that a Eukaryote cell has an organised nucleus with a nuclear envelope, whereas a prokaryote cell does not have a nucleus at all. Eukaryotes are much more complex than a prokaryote cell. They have multiple organelles with many different functions. Eukaryotic cells are bigger in size than Prokaryotic cells. Some examples of eukaryotic cells are: animals, plantsRead MoreThe Cells And The Cell Membrane1202 Words   |  5 PagesT1. All species of fungi, plants and animals are formed from eukaryotic cells. The Eukaryote have a true nucleus; their DNA is confined to a definite area within the cell enclosed by a Nuclear envelope. Prokaryotes evolved before eukaryotic cells and their cells do not have a true nucleus. Prokaryote DNA is not enclosed by a membrane. ORGANELLE STRUCTURE FUNCTION PLANT OR ANIMAL Nucleus Within the cell membrane Site of the nuclear material-the DNA both Nucleolus Inside nucleus Manufacture